Sticky Web, Inc.'s Newsletter to Shareholders Talks Patents

March 02, 2006 - Sticky Web, Inc.'s February Newsletter - SIKY News - talks about patents, the inventor and its business strategy.

The ongoing patent battles between NTP vs. RIM-BlackBerry(R) and Eolas Technologies, Inc. vs. Microsoft continue to make headline news. Another company, Burst Technology, Inc. (BRST.PK), quietly settled a patent infringement suit against Microsoft on March 11, 2005.

-- RIM/BlackBerry(R) and NTP
http://www.theregister.co.uk/2005/08/03/rim_vs_ntp/

-- Eolas Technologies and Microsoft
http://www.eweek.com/article2/0,1759,1895907,00.asp?kc=EWRSS03119TX1K0000594

-- Burst.com and Microsoft
http://www.streamingmedia.com/article.asp?id=9048&c=13

These three patent enforcement actions and settlements typify those that have been effectively brought by the individual inventor and small business against industry leaders. The recent success of small inventors, the licensing companies and the law firms that represent them, in many cases on a contingency fee basis, has leveled the playing field allowing the small inventors the same patent licensing benefits that large corporations have always enjoyed.

"The recent developments in patent enforcement and licensing have allowed the individual inventor and small business the opportunity to benefit from their inventions. It is our belief that we are in a position to further enhance shareholder value by taking every action possible to propel the benefits provided by our patent portfolio. We benefit by carving out a position in the OPT-IN e-mail industry and create business relationships in support of our growth that are protected by a portfolio of patents," said Thomas L. DiStefano III, CEO of Sticky Web, Inc.

The OPT-IN e-mail industry is made up of hundreds of companies that encompass small entrepreneurs to large public Companies. These companies provide e-mail management and marketing services that range from the fully automated ASP, in-house campaign management, and do-it-yourself software packages. In most cases OPT-IN e-mail management and marketing services include; targeting a specific segment, sending e-mail to that segment, creating a report on the status of the sent e-mail, and creating an action to reach specific goals set by the marketer.

"A patent allows its owner to prohibit others from making, using or marketing the patented invention. A patent is an opportunity to create a product or service that only the inventor may produce," stated Thomas L. DiStefano III, CEO of Sticky Web, Inc. "Many companies and inventors have not been able to get their inventions to market and have relied on licensing to derive value. We are going into this market from both sides, as an operator with the best solution and then as licensor protecting the solution," continued Mr. DiStefano.

The estimated market spending on permission-based, or OPT-IN, e-mail marketing has grown to over $7.3 billion in 2005 according to independent studies. The studies do not include revenues generated from illegal SPAM.

About Sticky Web, Inc.
Sticky Web, Inc., corporate purpose is to manage, market, and license a portfolio of six patents and patents pending and five registered marks that provide elements of electronic document publishing, e-mail management and distribution, e-commerce and marketing tools, access management to electronic documents and electronic document collaboration. These proprietary technologies are protected by a portfolio of US patents and pending patent applications. For more information visit www.stickywebinc.com.

Forward-Looking Statements
This release may contain statements that are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are based on current estimates and projections about Sticky Web, Inc.'s business, which are derived in part on assumptions of its management, and are not guarantees of future performance, as such performance is difficult to predict. Actual outcomes and results may differ materially from what is expressed or forecasted in forward-looking statements due to numerous factors. Such factors include, but are not limited to, the Company's ability to execute effectively its business plan, the success of its patent licensing strategy, acquisition strategy, changes in the market for OPT-IN e-mail marketing solutions, changes in patent enforcement brought on by legislation, changes in market activity, the development of new products and services, the enhancement of existing products and services, competitive pressures (including price competition), system failures, economic and political conditions, changes in consumer behavior and the introduction of competing products having technological and/or other advantages. These and other risks should be read in conjunction herewith for a further discussion of important factors that could cause actual results to differ materially from those in the forward-looking statements. The Company assumes no obligation to update information concerning its expectations.

Contact:
Thomas L. DiStefano III
Sticky Web, Inc.
561-955-9295